Instagram is a social network uye mobile application yekugovana mafoto nemavhidhiyo, akatengwa kubva Facebook muna 2012 ye $ 1 bhiriyoni. Yakatangwa muna Gumiguru 2010 uye yakabva yakura kusvika pamusoro pe 1,2 bhiriyoni pamwedzi vanoshandisa.
Instagram inobvumira vashandisi kutora mafoto nemavhidhiyo, kuisa mafirita nemhedzisiro, uye kugovana nevateveri vavo. Vashandisi vanogona zvakare kutevera vamwe vashandisi kuti vaone zvirimo. Instagram yakave yakakurumbira pakati pevechidiki, kunyanya vakadzi, nekuda kwekushandisa kwayo nyore uye kukwanisa kugovera mifananidzo nemavhidhiyo nevateereri vakawanda.
Instagram inoshandiswawo nemakambani kusimudzira zvigadzirwa nemasevhisi avo. Mabhizinesi anogona kugadzira maakaundi Instagram makambani ekushambadza zvirimo, kudyidzana nawo vatengi uye kukurudzira zvavanopa. Instagram rava mudziyo Marketing inoshanda kumabhizinesi eese saizi, kunyanya mabhizinesi madiki.
Heano mamwe emhando huru dze Instagram:
- Kutumira mafoto nemavhidhiyo: Vashandisi vanogona kutora mafoto nemavhidhiyo, kushandisa mafirita nemhedzisiro, uye kugovana nevateveri vavo.
- Tevera vamwe vashandisi: Vashandisi vanogona kutevera vamwe vashandisi kuti vaone zvavari.
- Ongorora: Vashandisi vanogona kuongorora zvitsva zvemukati zvichienderana nezvavanofarira.
- Nhau: Vashandisi vanogona kutumira Nhau, izvo zvenguva pfupi izvo zvinonyangarika mushure memaawa makumi maviri nemana.
- Rarama: Vashandisi vanogona kutepfenyura mavhidhiyo epamoyo kune vateveri vavo.
- Yakananga Mharidzo: Vashandisi vanogona kutumira mameseji akananga kune vamwe vashandisi.
Zvimwe zvezvakanakira kushandisa Instagram:
- Kusununguka kwekushandisa: Instagram Icho chishandiso chiri nyore kushandisa, kunyangwe kune avo vasina ruzivo rwehunyanzvi.
- Kugona kugovera mifananidzo nemavhidhiyo nevateereri vakawanda: Instagram inobvumira vashandisi kugovera zvavanoda nevateereri vakawanda, kunyange nevanhu vavasingazive.
- Kugona kutevera vamwe vashandisi kuti vaone zvavari: Instagram inobvumira vashandisi kutevera vamwe vashandisi kuti vaone zvirimo uye kugara vachigadziridzwa pane zvavanoita.
- Kugona kudyidzana nevamwe vashandisi: Instagram inobvumira vashandisi kuyanana nevamwe vashandisi kuburikidza nemhinduro, zvavanoda uye meseji yakananga.
- Kugona kusimudzira zvigadzirwa nemasevhisi: Instagram chombo Marketing inoshanda kumabhizinesi eese saizi, kunyanya mabhizinesi madiki.
Mukupedzisa, Instagram is a social network uye mobile application yekugovana mafoto nemavhidhiyo ane mukurumbira pasi rese. Instagram inopa huwandu hwezvinhu zvinoita kuti zvive nyore uye zviri nyore kushandisa sarudzo yekugovana zvemukati nevateereri vakawanda uye kusimudzira zvigadzirwa nemasevhisi.
nhoroondo
Instagram yakavambwa muna 2010 naKevin Systrom naMike Krieger, vaviri vaimbova vashandi veOdeo, kambani yepodcasting. Systrom naKrieger vaive nepfungwa yekugadzira nharembozha yaizobvumira vashandisi kugovera mafoto nemavhidhiyo neshamwari dzavo nevateveri.
Chikumbiro chakatangwa muna Gumiguru 2010 uye nekukurumidza kuwana mukurumbira. Muna December 2010, Instagram yakasvika miriyoni vashandisi. Muna 1, Instagram yakawanikwa na Facebook ye1 bhiriyoni yemadhora.
Mushure mekutora ne Facebook, Instagram yakaramba ichikura nokukurumidza. Chishandiso chakasvika padanho revashandisi vanosvika bhiriyoni imwe muna 1 uye mabhiriyoni maviri evashandisi vanoshanda muna 2018.
Hezvino zvimwe zvezviitiko zvikuru munhoroondo ye Instagram:
- 2010: Kevin Systrom naMike Krieger vakatanga Instagram.
- 2010: Instagram inotangwa pachena.
- 2011: Instagram inosuma kushanda kwesefa.
- 2012: Instagram inotorwa ne Facebook.
- 2013: Instagram inosuma iyo hashtag mashandiro.
- 2014: Instagram inosuma nyaya.
- 2015: Instagram inosuma mashandiro enhepfenyuro.
- 2016: Instagram inosuma kushanda kwemeseji yakananga.
- 2017: Instagram inosuma kushanda kwe Instagram Nyaya Dzakakosha.
- 2018: Instagram inosuma kushanda kwe Instagram Dzimba Dzinogara.
- 2019: Instagram inosuma kushanda kwe Instagram Gwenzi.
- 2020: Instagram inosuma kushanda kwe Instagram Inotungamirira.
- 2021: Instagram inosuma kushanda kwe Instagram Kutenga.
Instagram yave imwe yemapuratifomu e evanhu vezvenhau inonyanya kufarirwa munyika. Iyo application inoshandiswa nevanhu veese mazera uye pasirese kugovera mafoto nemavhidhiyo, kubatana neshamwari nevateveri, uye kusimudzira zvigadzirwa nemasevhisi.
MuItari, Instagram ndiyo chikuva che evanhu vezvenhau inonyanya kushandiswa, ine vanopfuura mamirioni makumi matatu vanoshandisa. Iko kushandiswa kunonyanya kufarirwa pakati pevechidiki, kunyanya vakadzi.
Sei
Makambani nevanhu vanoshandisa uye kuita bhizinesi pa Instagram nokuda kwezvikonzero zvakasiyana-siyana, kusanganisira:
Kumakambani:
- Kukurukurirana na i vatengi: Instagram inzira iri nyore uye yakananga yekuti mabhizinesi ataure nawo vatengi. Mabhizinesi anogona kushandisa Instagram kupindura mibvunzo ya vatengi, kupa rubatsiro uye kusimudzira zvigadzirwa zvayo nemasevhisi.
- Marketing uye kutengesa: Instagram inogona kushandiswa kugadzira mishandirapamwe Marketing uye kutengesa kwakanangwa. Mabhizinesi anogona kushandisa Instagram kutumira mameseji ekushambadza ku vatengi, ipai zvidzikiso uye makuponi, uye unganidza mhinduro.
- Kubatira: Instagram inogona kushandiswa kutsvaga uye kuhaya vashandi vatsva. Mabhizinesi anogona kushandisa Instagram kutumira kushambadzira kwemabasa, kubatana nevanoda uye kuronga kubvunzurudza.
- Kudyidzana Instagram inogona kushandiswa kushandira pamwe nevabatsiri uye vatengesi. Mabhizinesi anogona kushandisa Instagram kugovera mafaera, kuronga mapurojekiti uye kugadzirisa matambudziko.
Kune vanhu:
- Kukurukurirana neshamwari nemhuri: Instagram Iyo inokurumidza uye iri nyore nzira yekugara yakabatana neshamwari uye nemhuri. Vanhu vanogona kushandisa Instagram kuchinjana mameseji, kufona uye kugovera zvemukati zvemultimedia.
- Sangano rezviitiko: Instagram Inogona kushandiswa kuronga zviitiko nemisangano. Vanhu vanogona kushandisa Instagram kugovera ruzivo, kukoka vatori vechikamu uye kuronga zviitiko.
- Kuchinjana ruzivo: Instagram inogona kushandiswa kugovera ruzivo uye nhau. Vanhu vanogona kushandisa Instagram kutevera zvaunofarira, gara uine ruzivo nezvenhau dzichangoburwa uye kutora chikamu munhaurirano.
Mukupedzisa, Instagram ipuratifomu inosiyana-siyana inogona kushandiswa kune akati wandei ezvinangwa, zvese zvemunhu nehunyanzvi. Chishandiso chakakurumbira pasi rese uye chinopa akati wandei maficha anoita kuti ive iri nyore uye iri nyore kushandisa sarudzo.
Heano mamwe emamwe mabhenefiti ekuishandisa Instagram kumakambani:
- Kusvika kune vateereri pasi rose: Instagram ine vanopfuura mabhiriyoni 1,2 pamwedzi vanoshandisa vashandisi pasi rese. Izvi zvinoreva kuti mabhizinesi ane kugona kusvika kune vateereri vepasirese nezvavari uye zvavanopa.
- Gadzira brand inozivikanwa: Instagram inzira yakanaka yekuti mabhizinesi agadzire brand inozivikanwa uye kuvaka hukama nayo vatengi. Mabhizinesi anogona kushandisa Instagram kugovera zvemhando yepamusoro, izvo zvinogona kubatsira kugadzira yakanaka brand image.
- Kurudzira zvigadzirwa nemasevhisi: Instagram inzira huru yekuti mabhizinesi akurudzire zvigadzirwa nemasevhisi avo. Mabhizinesi anogona kushandisa Instagram kubudisa mapikicha nemavhidhiyo ezvigadzirwa zvavo, kupa zvideredzwa uye makuponi uye kuunganidza mhinduro kubva vatengi.
- Kuyera mibairo: Instagram inopa seti yezvishandiso zveanalytics zvinobvumira makambani kuyera mhedzisiro yemushandirapamwe wavo. Izvi zvinobvumira makambani kuti awedzere maitiro avo Marketing uye uwane zvakanyanya kubva mukudyara kwako Instagram.
Zvirokwazvo, Instagram chishandiso chine simba chinogona kubatsira makambani kuzadzisa zvinangwa zvebhizinesi ravo.
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