E-khoebo

La SEO ka e-khoebo ke ho ntlafatsa sebaka sa marang-rang e-khoebo bakeng sa lienjineri.

La SEO ka e-khoebo ke sehlopha sa mekhoa le maano a sebelisoang ho ntlafatsa ponahalo ea a lebenkeleng la inthanete latela lienjineri.

Sepheo ke ho ntlafatsa placement ea sebaka sa hau sa Marang-rang liphethong tsa lipatlisiso tsa manyolo, molemong oa ho hohela sephethephethe le ho eketsa thekiso.

histori

La SEO ka e-khoebo ke taeo ea morao tjena. Ea pele libaka tsa marang-rang di e-khoebo li bōpiloe ka 90s, empa SEO ka e-khoebo e qalile ho ntlafala haholo lilemong tsa morao tjena. Sena se bakoa ke taba ea horee-khoebo e se e tumme ka ho eketsehileng, le beng ba libaka tsa marang-rang di e-khoebo ba ile ba qala ho utloisisa bohlokoa ba SEO ho fumana sephethephethe se eketsehileng le ho eketsa thekiso.

Qalo

Ea pele libaka tsa marang-rang di e-khoebo hangata li ne li sa ntlafatsoe hantle, kapa li ne li sa ntlafatsoe ho hang. Beng ba tsona libaka tsa marang-rang ba ne ba tsepamisitse maikutlo haholo ho theheng lethathamo la lihlahisoa le ho khothaletsa sebaka sa marang-rang ka papatso.

Evolution

Lilemong tsa bo-2000, i lienjineri ba qalile ho ntlafatsa li-algorithms tsa bona tsa maemo, ho etsa hore ho be thata le ho feta ho ntlafatsa libaka tsa marang-rang bakeng sa mantsoe a bohlokoa a khethehileng. Beng ba libaka tsa marang-rang di e-khoebo ba ile ba qala ho tsepamisa maikutlo ho theheng boleng ba boleng bo phahameng le ho haha ​​lihokelo ho tsoa ho ba bang libaka tsa marang-rang.

Boemo ba hajoale ba bonono

Kajeno, the SEO ka e-khoebo Ke taeo e rarahaneng le e lulang e fetoha. Beng ba libaka tsa marang-rang di e-khoebo e tlameha ho sebelisa mekhoa le maano a fapaneng ho fihlela botle placement liphethong tsa lipatlisiso.

Tse ling tsa liphetoho tse ka sehloohong tse tšoaileng ho iphetola ha lintho tsa SEO ka e-khoebo kenyeletsa:

• Bohlokoa ba ho ntlafatsa litaba: I lienjineri ba fana ka bohlokoa le ho feta boleng le molemo oa litaba. Beng ba libaka tsa marang-rang di e-khoebo ba tlameha ho theha litaba tse amanang le mantsoe a bohlokoa ao ho shebiloeng tsona le tse khonang ho khotsofatsa litlhoko tsa basebelisi.
• Bohlokoa ba ho ntlafatsa tekheniki: I lienjineri ba khetha ho i libaka tsa marang-rang tse hlophisitsweng hantle le ho jarisa kapele. Beng ba libaka tsa marang-rang di e-khoebo ba hloka ho etsa bonnete ba hore webosaete ea bona e ntlafalitsoe SEO thekniki.
• Bohlokoa ba ho ntlafatsa ntle le sebaka sa marang-rang: Lihokelo tse tsoang ho ba bang libaka tsa marang-rang e ntse e le pontšo ea bohlokoa ea botumo le bolaoli bakeng sa lienjineri. Beng ba libaka tsa marang-rang di e-khoebo ba lokela ho tsepamisa maikutlo ho haha ​​mahokelo ho tloha libaka tsa marang-rang boleng bo phahameng.

bofello

La SEO ka e-khoebo ke leano la mantlha bakeng sa webosaete efe kapa efe e-khoebo. The optimization SEO e o lumella ho ntlafatsa placement ea sebaka sa hau sa Marang-rang liphethong tsa lipatlisiso tsa manyolo, molemong oa ho hohela sephethephethe le ho eketsa thekiso.

Hobaneng

La SEO ka e-khoebo e bohlokoa ka mabaka a 'maloa, ho kenyelletsa:

• Eketsa sephethephethe: La SEO e o lumella ho ntlafatsa placement ea sebaka sa marang-rang liphethong tsa lipatlisiso tsa manyolo, molemong oa ho hohela sephethephethe se eketsehileng. Sephethephethe sa lintho tse phelang se lokolohile ebile ke sa boleng bo holimo, kaha se tsoa ho basebelisi ba seng ba ntse ba thahasella lihlahisoa kapa litšebeletso tse fanoang kee-khoebo.
• Ntlafatsa phetoho: La SEO e o lumella ho ntlafatsa placement ea sebaka sa marang-rang bakeng sa mantsoe a bohlokoa, e leng ao basebelisi ba a ngolang lienjineri ha ba batla lihlahisoa kapa litšebeletso tse kang tse fanoang kee-khoebo. Sena se ka lebisa ho eketseha ha liphetoho, ke hore thekiso.
• Eketsa ponahalo: La SEO e o lumella ho ntlafatsa ponahalo ea sebaka sa marang-rang e-khoebo latela lienjineri. Sena se ka lebisa ho keketseho ea tlhokomeliso ea brand le botumo ba marang-rang bae-khoebo.

Mona ke melemo e itseng e khethehileng ea SEO ka e-khoebo:

• Betere placement liphethong tsa lipatlisiso: La SEO e o lumella ho ntlafatsa placement ea sebaka sa Marang-rang bakeng sa mantsoe a bohlokoa, e le hore u hlahelle har'a liphetho tsa pele tsa lipatlisiso. Sena se ka lebisa keketsehong ea sephethephethe sa manyolo, se sa lefelloeng le sa boleng bo holimo.
• Ponahalo e kholoanyane inthaneteng: La SEO e o lumella ho ntlafatsa ponahalo ea sebaka sa marang-rang ho lienjineri, e le hore e ka fumanoa habonolo ke basebelisi. Sena se ka lebisa ho keketseho ea tlhokomeliso ea brand le botumo ba marang-rang bae-khoebo.
• Keketseho ea liphetoho: La SEO e o lumella ho hohela basebelisi ba nang le thahasello ho lihlahisoa kapa litšebeletso tse fanoang kee-khoebo, e le ho eketsa liphetoho.
• Positive return on investment (ROI): La SEO ke letsete le ka lebisang poelong e ntle ea matsete.

Qetellong, the SEO ka e-khoebo ke leano la mantlha bakeng sa webosaete efe kapa efe e-khoebo ya batlang ho hohela sephethephethe le ho eketsa thekiso.

SEO bakeng sa E-Commerce 'marakeng oa Italy

Webosaete ea Marang-rang e etsa mesebetsi ea eona ea boemeli SEO ka e-khoebo, libakeng tse latelang tsa ts'ebetso:

• Lombardy : Milano, Bergamo, Brescia, Como, Cremona, Lecco, Lodi, Mantua, Monza le ea Brianza, Pavia, Sondrio, Varese;
• Abruzzo : chieti, TheAkila, Pescara, Teramo;
• Basilicata : Matera, Potenza;
• Calabria : Catanzaro, Cosenza, Crotone, Reggio Calabria, Vibo Valentia;
• Campania : Avellino, Benevento, Caserta, Napoli, Salerno;
• Emilia Romagna : Bologna, Ferrara, Forlì, Cesena, Modena, Parma, Piacenza, Ravenna, Reggio Emilia, Khao Lak;
• Friuli Venezia Giulia : Gorizia, Pordenone, Trieste, Udine;
• Lazio : Frosinone, Latina, Rieti, Roma, Viterbo;
• Liguria : Genova, Imperia, The Spezia, Savona;
• Tsamaea : Ancona, Ascoli piceno, E emisitsoe, Macerata, ke lekanya, Urbino;
• Molise : Campobasso, Isernia;
• Piedmont : bologna alessandria, Asti, Biella, Chesele, bologna novara, bologna torino, Verbano, Cusio, Ossola, Vercelli;
• Puglia : Bari, Barletta, Andria, Trani, Brindisi, Foggia, Lecce, Taranto;
• Sardegna : Cagliari, Carbonia, Iglesias, Mahareng Campidano, molemo, Khotso, Olbia, Tempele, Oristano, Sassari;
• Sicilia : grigento, Caltanissetta, Catania, enna enna, Messina, Palermo, ragusa, Syracuse, Trapani;
• Tuscany : Arezzo, Firenze, Grosseto, Livorno, Lucca, Paseka, Carrara, Pisa, Pistoia, Prato, Siena;
• Trentino Alto Adige : Bozen, E lebisa;
• Umbria : Perugia, Terni;
• Valle d'Aosta : Aosta;
• Veneto : Belluno, Padova, Rovigo, Treviso, Venezia, Verona, Vicenza;
• Svizzera : Canton ea Appenzell Ka ntle, Canton ea Appenzell Ka hare, Motse oa Aargau, Canton ea Basel Naha, Canton ea Basel Motse, Canton ea Bern, Motse oa Friborg, Canton ea Geneva, Motse oa Jura, Canton ea Glarus, Canton ea Grisons, Canton ea Lucerne, Canton ea Nidwalden, Motse oa Neuchtel, Canton ea Obwalden, Canton ea St. Gallen, Motse oa Schaffhausen, Motse oa Solothurn, Motse oa Schwyz, Motse oa Thurgau, Canton ea Uri, Canton ea Valais, Motse oa Vaud, Canton ea Zug, Canton ea Zurich, Motse oa Ticino.

Re sebetsa re le setsi SEO ka e-khoebo Nel Mmaraka oa Italy le kahare mmaraka oa machabeng.

Webosaete ea Marang-rang e etsa mesebetsi ea eona ea boemeli SEO ka e-khoebo in Motse oa Ticino :

• setereke sa mendrisio ka lidikadikwe tsa mendrisio, leruarua, Caneggio, stabilizer e Riva San Vitale;
• setereke sa Lugano ka lidikadikwe tsa Lugano ke, Lugano bophirima, Lugano leboea, Ceresium, Paradiso, Magliasina, agno, Sesa, sonvico, Vezia, Bren, Pregassona, Capriasca e tavern:
• setereke sa Locarno ka lidikadikwe tsa Locarno, Lihlekehleke tsa Letša la Maggiore, Onsernon, Gambarogno, apole, Sejana e Verzasca;
• setereke sa Vallemaggia ka lidikadikwe tsa rovana, maggia e Lavizzara;
• setereke sa Bellinzona ka lidikadikwe tsa Bellinzona, Ticino le Giubiasco;
• setereke sa Riviera le sehlopha sa Riviera;
• setereke sa Blenium ka lidikadikwe tsa Serravalle, Aquarossa e Blenium;
• setereke sa Leventine ka lidikadikwe tsa Giornico, faido, Ea bohlano e Airolo.

Webosaete ea Marang-rang ke setsi SEO, bakeng sa bona bareki, likantoneng tsohle tsa Svizzera :

• Motse oa Ticino,
• Canton ea Zurich,
• Canton ea Zug,
• Motse oa Vaud,
• Canton ea Valais,
• Canton ea Uri,
• Motse oa Thurgau,
• Motse oa Schwyz,
• Motse oa Solothurn,
• Motse oa Schaffhausen,
• Canton ea St. Gallen,
• Canton ea Obwalden,
• Motse oa Neuchtel,
• Canton ea Nidwalden,
• Canton ea Lucerne,
• Canton ea Grisons,
• Canton ea Glarus,
• Motse oa Jura,
• Canton ea Geneva,
• Motse oa Friborg,
• Canton ea Bern,
• Canton ea Basel,
• Motse oa Aargau,
• Canton ea Appenzell.

SEO bakeng sa E-Commerce 'marakeng oa machaba

Re sebetsa re le setsi SEO ka e-khoebo Nel Mmaraka oa Italy le kahare mmaraka oa machabeng.

Webosaete ea Marang-rang e etsa mesebetsi ea eona ea boemeli SEO ka e-khoebo libakeng tse latelang tsa ts'ebetso ea mmaraka oa machabeng: Motse oa New York, Los Angeles, Chicago, Houston, Philadelphia, Phoenix, San Antonio, San Diego, Dallas, San Jose, Indianapolis, San Francisco, Detroit, ElPaso, Seattle, Boston, Washington, Sacramento, Atlanta, Raleigh, Motse oa New York, Los Angeles, Chicago, Houston, Philadelphia, Phoenix, San Antonio, San Diego, Dallas, San Jose, Indianapolis, San Francisco, Detroit, ElPaso, Seattle, Boston, Washington, Sacramento, Atlanta, Raleigh; Canada: Toronto, Montreal, Calgary, Ottawa, Edomoonton, missisauga, Winnipeg, Vancouver; UK: Londra, Glasgow, Sheffield, Liverpool, Manchester, Bristol, Leeds, Birmingham; Europe: Londra, Berlin, Madrid, Roma, Paris, Bucharest, Vienna, Hamburg, Budapest, Warsaw, Barcelona, Monaco, Milano, Sofia, Prague, Bruxelles, Birmingham, Colonia, Napoli, Stockholm, bologna torino, Marseille, Amsterdam, Zagreb, Valencia, Moscow, Dusseldorf;
Webosaete ea Marang-rang e etsa mesebetsi ea eona ea boemeli SEO metseng e meholo ea lefatše: Tokyo, Shanghai, Jakarta, Delhi, Seoul, Istanbul, Karachi, Tokyo, Guangzhou, Mumbai, Moscow, Mohalaleli Paul, Lahore, Delhi, Jakarta, Kinshasa, Seoul, Mexico City, Londra, New York, Bangalore, Ho Chi Minh, Lima, Hanoi, Bogota, Tehran, Hong Kong, Bangkok, Dhaka, Cairo, Rio De Janeiro, Caracas, Baghdad, St. Petersburg, Riad, Calcutta, Singapore, Santiago, Sydney, Surat, Chennai, Melbourne, Yangon, Alexandria ea Egepeta, Shenyang, Hyderabad, Los Angeles, Ahmedabad, Ankara, Johannesburg, Wuhan, Yokohama, Abidjan, Busan, Motse Kapa, Durban, beha, Jedda, Berlin, Casablanca, Pyongyang, Kanpur, Madrid, Jaipur, Nairobi, Faisalabad, Ürümqi, Brasilia, Salvador, Buenos Aires, Roma, Chicago, Fortaleza, Chittagong, Belo Horizonte, Toronto; UK: Aberdeen, basingstoke, Bathe, Belfast, Birmingham, Brighton, Bristol, Bromley, Cambridge, Cardiff, Edinburgh, Exeter, Gateshead, Glasgow, Lithokoa, Greenhithe, Kingston holim'a Thames, Leeds, Leicester, Liverpool, London, Manchester, Milton Keynes, Newcastle upon Tyne, Norwich, Plymouth, ho bala, Sheffield, Solihull, Southampton, Watford; Sebaka sa Motse-moholo oa Australia: Canberra, Australia Boroa, Rundle Place, New South Wales bondi, Broadway, Litora tsa Castle, Charlestown, Chatswood Lelekisa, Hornsby, Miranda, Penrith, Sydney, Queensland:Brisbane , Carindale, Chermside, Robina, Victoria, Chadstone, Southland, Doncaster, Heke ea Seliba; Austria: Vienna, Belgium: Brussels, Brazil:Barra da Tijuca, São Paulo, Canada: Alberta (Canada), Calgary, Edmonton, British Columbia (Canada) Burnaby,Coquitlam, Richmond, Surrey, Vancouver, Manitoba (Canada), Winnipeg, Nova Scotia (Canada), Halifax, Ontario (Canada),Burlington, London, Markham, Mississauga, Newmarket, Ottawa, Toronto, Waterloo, Quebec (Canada),Mohlankana, Laval, Montreal, Pointe Claire, Quebec City; United Arab Emirates: Abu Dhabi, Dubai; France: E-en-Provence, Bordeaux, Dijon, Le Chesnays, Sebaka se halalelang, Lille, Lyon, Marne-la-Vallee, Marseille, Montpellier, Nice, ParisPuteaux: la Tšireletso, Rosny-Sous-Bois, Mohalaleli Herblain, Strasbourg, Velizy-Villacoublay; Jeremane: Augsburg, Berlin, Cologne, Dresden, Dusseldorf, Frankfurt, Hamburg, Hanover, Munich, Oberhausen, Sindelfingen, Sulzbach; Spain: Molaetsa oa Encomienda, li-arroyomolinos, Barcelona, Churra, Leganés, Mayadahonda, Marbella, Valencia, Zaragoza, Sweden: Helsingborg, Malmö, Taby; Svizzera Basel, Geneva, Glattzentrum bei Wallisellen, Zurich. Webosaete ea Marang-rang e sebetsa United States of America e le setsi SEO. Webosaete ea Marang-rang e sebetsa Canada joalo ka setsi SEO. Webosaete ea Marang-rang Europa e sebetsa e le setsi SEO, Albania: Tirana; Jeremane: Berlin; Andorra: Andorra la Vella; Austria: Vienna; Belgium: Bruxelles; Belarus: Minsk; Bosnia Herzegovina: Sarajevo; Bulgaria: Sofia; Croatia: Zagreb; Denmark: Kopenhagen; Slovakia: Bratislava; Slovenia: Ljubljana; Spain: Madrid; Estonia: Tallinn; Finland: Helsinki; France: Paris; Greece: Athene; Hungary: Budapest; Ireland: Dublin; Iceland: Reykjavik; Latvia: Riga; Liechtenstein: Vaduz; Lithuania: Vilnius; Luxembourg: Luxembourg; Malta: Valletta; Moldova: Chisinau; Monaco: Monaco; Montenegro: Podgorica; Norway: Oslo; Netherlands: Amsterdam; Poland: Warsaw; Portugal: Lisbon; UK: Londra; Riphaboliki ea Czech: Prague; Rephabliki ea Macedonia: Skopje; Romania: Bucharest; San Marino: San Marino; Serbia: Belgrade; Sweden: Stockholm; Svizzera: Lugano, Canton Ticino, Bellinzona, Locarno, mendrisio, lerata, Bern; Ukraine: Kiev; Webosaete ea Marang-rang e sebetsa Asia, Afghanistan: Kabul; Saudi Arabia : Riyadh; Armenia: Yerevan; Azerbaijan: Baku; Bahrain: Manama; Bangladesh: Dhaka; Bhutan: Thimphu; Burma: Naypyidaw; Brunei: Kelana Seri Begawan; Cambodia: Phnom Penh; Chaena: Beijing; Korea Leboea : Pyongyang; Korea Boroa: Seoul; United Arab Emirates: Abu Dhabi; Philippines: Manila; Georgia: Tbilisi; Japane: Tokyo; Jordane: Amman; India: New Delhi; Indonesia: Jakarta; Iran: Tehran; Iraq: Baghdad; Iseraele: Jerusalema; Kazakhstan: Astana; Kyrgyzstan: Bishkek; Kuwait: Motse oa Kuwait; Laos: Vientiane; Lebanone: Beirut; Maldives: e motona; Malaysia: kuala lumpur; Mongolia: Ulan Bator; Nepal: Kathmandu; Oman: Mascate; Pakistan: Islamabad; Palestina: Jerusalema Bochabela; Qatar: Doha; Singapore : Singapore; Syria: Damaseka; Sri Lanka: Sri Jayawardenapura Kotte; Tajikistan: Dushanbe; Taiwan: Taipei; Thailand: Bangkok; Kalakuni: Ankara; Turkmenistan: Ashgabat; Uzbekistan: Tashkent; Vietnam: Hanoi; Yemen: o; Webosaete ea Marang-rang e sebetsa Afrika, Algeria: Algiers; Angola: Luanda; Benin: Benin; Botswana: gaborone botswana; Burkina Faso: Ouagadougou; Burundi: Bujumbura; Cameroon: Yaoundé; Cape Verde: Praia; Chad: N'Djamena; Li-Comoros: Moroni; Ivory Coast: Yamoussoukro; Egepeta: Cairo; Eritrea: Asmara; Ethiopia: Addis Ababa; Gabon: Libreville; Gambia: Banjul; Ghana: Krrish; Djibouti: Djibouti; Guinea: Conakry; Guinea-Bissau: Bissau; Equatorial Guinea: Malabo; Kenya: Nairobi; Lesotho: Maseru; Liberia: Monrovia; Libya: Tripoli; Madagascar: Antananarivo; Malawi: Lilongwe; Bokhopo: Bamako; Mauritania: Mauritania; Mauritius: Port Louis; Moroko: Rabat; Mozambique: Maputo; Namibia: Windhoek; Niger: Niamey; Nigeria: Abuja; Rephaboliki ea Afrika Bohareng: Bangui; Rephabliki ea Congo: Brazzaville; Democratic Republic of Congo: Kinshasa; Rwanda: Kigali; São Tomé le Prince: Dobra ea São Tomé e Prince; Senegal: Dakar; Seychelles: Victoria; Sierra Leone: Freetown; Somalia: Mogadishu; Afrika Boroa: Pretoria, Motse Kapa, Bloemfontein; Sudan: Khartoum; Sudan Boroa: Juba; Swaziland: Mbabane, lobamba; Tanzania: Dodoma; Togo: Lome; Tunisia: Tunis; Uganda: Kampala; Zambia: Lusaka; Zimbabwe: Harare; Webosaete ea Marang-rang e sebetsa Amerika Boroa, Argentina: Buenos Aires; Bolivia: tsoekere; Brazil: Brasilia; Chile: Santiago de Chile; Colombia: Bogota; Ecuador: Quito; Guyana: Georgetown; Paraguay: Selekane; Peru: Lima; Suriname: Paramaribo; Uruguay: Montevideo; Venezuela: Caracas; Webosaete ea Marang-rang e sebetsa Amerika Bohareng e le setsi SEO Belize: Belmopan, Sebaka sa Commonwealth; Costa Rica: San José; He Salvador : San Salvador; Guatemala: Motse oa Guatemala; Honduras: Tegucigalpa; Nicaragua: Managua; Panama: Panama; Cuba: Le Havana; Dominica: Roseau; Haiti: Port-au-Prince; Dominican Republic: Santo Domingo; Trinidad le Tobago: Port of Spain; Antigua le Barbuda: Mohalaleli Johanne; Bahamas: Nassau; Barbados: Bridgetown; Jamaica: Kingston; Grenada: Mohalaleli George's; Mohalaleli Kitts le Nevis: Basseterre; Mohalaleli Lucia: Castries; Saint Vincent le Grenadines: Kingstown; Webosaete ea Marang-rang e sebetsa Oceania, Australia: Canberra, bondi, Broadway, Qhobosheane ea Thaba, Charlestown, Chatswood, Hornsby, Miranda, Penrith, Sydney, Brisbane City, Carindale, Chermside, Adelaide, Chadstone, Cheltenham, Doncaster, Heke ea Seliba, Tseleng, Booragoon, Perth; Zeland e Ncha: Wellington; Papua New Guinea: Port Moresby; Fiji: Suva; Solomon Islands: Honiara; Vanuatu: Port Vila; Micronesia: Palikir; Kiribati: South Tarawa; Lihlekehleke tsa Marshall: Majuro; Palau: Ngerulmud; Nauru: Yaren; Samoa: Apia; Tonga: Nuku'alofa; Tuvalu: Funafuti.

Hobaneng ho na le khoebo ea e-commerce?

Ecommerce: monyetla o motle ...

Phatlalatso e ntseng e eketseha ea Internet le li-smartphone li lumelletse palo e ntseng e eketseha ea batho ho fumana litšebeletso tse ngata ka kotloloho ho web. Haholo-holo, lefats'e la thekiso ea marang-rang le bone kholo e sa khaotseng lilemong tsa morao tjena mme ho lebelletsoe hore ka 2021 meputso ea lefats'e e ne e ka ba lidolara tse libilione tse 4.88. Ho latela lipatlisiso tse entsoeng ke Statista, ka 2023, khoebo ea e-commerce ea lefats'e e lebelletsoe ho fihla ho $ 6,5 trillion.

Boemo bona, haeba bo sebelisoa hampe, bo fana ka monyetla oa bohlokoa ho lik'hamphani; e fana ka ts'ebeletso ea eona ecommercehaele hantle, esita le linnete tse nyane li ke ke tsa fihlela tse ncha feela bareki 'marakeng oa bona oa lehae, empa hape fihlella bophara mmaraka oa machabeng, e lebisang keketseho e kholo ea thekiso ea eona.

Molemo o mong oa bohlokoa oa thekiso ea inthanete ke hore ho a khonahala ho hlahisa mosebelisi mme ka hona o mo fa boiphihlelo bo ikhethileng le bo ntlafalitsoeng, mohlala ka ho mo fa lihlahisoa lapeng la sebaka sa hau sa marang-rang tseo a ka li ratang. Boemo ba basebelisi ba eona bo u lumella ho utloisisa hamolemo lithahasello tsa bona le sepheo sa bona, ka hona ho etsa hore ho khonehee ho ntlafatsa leano la hau mebaraka. 

… Empa le phephetso e thata

Joalokaha ho ka lebelloa, lefats'e la thekiso ea marang-rang le fana ka menyetla ea bohlokoa, empa feela ho ba atlehileng ho tobana le mathata a ikhethang a a khethollang. Ho leka ho bula lebenkele la inthanete ntle le ts'ehetso ea litsebi tse tšoanelehang ho ka baka tšenyo e kholo ea nako, chelete le lisebelisoa. Re thathamisa a mang a mathata ao re lokelang ho a hlola ho sebetsana le ecommerce ka katleho:

1. Ha u bula a ecommerce o na le monyetla oa ho fumana mmaraka o moholo haholo, empa ka nako e ts'oanang o tlameha ho tobana le tlholisano e pharalletseng ka ho lekana: maemong a lebenkele bahlolisani ba 'mele ba lokelang ho ba hlokolosi ke mabenkele a mang a sebakeng seo; molemong oa a lebenkeleng la inthanete Sebakeng seo sebaka sa naha se lahleheloang ke bohlokoa ba sona mme basebelisi ba sona ba ka hoheloa ke litefiso tsa mabenkele libakeng tse hole haholo.
   Tlholisano ka hona e ba thata le ho feta hobane hangata ke lintlha tse etsang phapang le ho fa basebelisi ba hau boiphihlelo bo tlase ho feta bo ka bakang tahlehelo e kholo khoebong ea hau. 
2. Ho ka ba thata hore lebenkele la marang-rang le fumanehe inthaneteng, haholo haeba lebitso la hau e se la boemo bo holimo. Ho fana ka maikutlo a bothata ba mosebetsi ona, ho websaete ho na le libaka tse fetang limilione tse likete tse 1 le halofo2 tse tsamaellanang le maqephe a limilione tse likete. Ho fumanoa ka ho batlisisa ka Google hoa hlokahala hore mosebelisi a etse patlisiso mme sebaka sa hau sa marang-rang se hlaha maemong a leshome a pele (maemo ka mor'a karolo ea leshome ha a totobale hangata ke basebelisi). Ka lebaka lena ho buloa ha a ecommerce e ke ke ea iphapanyetsa ketsahalo e reretsoeng ho ntlafatsa monyetla oa ho khethoa ke lienjineri, e boetse e bitsoa mosebetsi SEO (Search Engine baakanyetsa go gogolo), mme e hlokang sebapali se inehetseng.
3. Ho fapana le se etsahalang mabenkeleng a 'mele, moo papatso e etsoang ka merero e bonolo, lefats'eng la thekiso ea inthanete, lipapatso hangata li lefshoa ka ho penya ka' ngoe 'me litheko bakeng sa e' ngoe le e 'ngoe ea tsona li tobetsa hangata ho fapana ho latela letoto la mekhahlelo ea tekheniki e hlokang. setsebi se inehetseng (hape ke setsebi SEOhore e ntlafatsoe. Kaha tšebeliso ea papatso e maemong a ecommerce, hangata haholo, ho bohlokoa ho bua ka motho ea tšoanelehang ea fokotsang tšebeliso ea chelete ka ho penya.
4. Ho fapana le se etsahalang mabenkeleng a mmele, ho ecommerce moreki a ke ke a leka thepa pele a e reka, mme sena se thibela bareki ba bangata haeba mehato e loketseng ea bohato e sa sebelisoe. Haholo-holo, ho bohlokoa ho fana ka monyetla oa ho khutlisa sehlahisoa ntle le litšenyehelo tse ling. Ka lebaka le ts'oanang, ho bohlokoa hape ho fana ka maqephe a sehlahisoa a nang le lintlha tse ngata, lifoto esita le livideo tse bontšang litšoantšo, tse fang mosebelisi mohopolo o hlakileng oa litšobotsi tsa sehlahisoa. Mabenkele a atlehileng haholo a boetse a lumella basebelisi ho botsa lipotso mabapi le hore na sehlahisoa se sebetsa joang; lipotso tsena li bonahala setšeng mme basebelisi ba bang ba lekileng sehlahisoa ba ka araba. Ho etsa joalo ho eketsa boits'epo ho sehlahisoa ka lehlakoreng la bareki ha o ntse o fokotsa palo ea mehala ho nomoro ea hau e sa lefelloeng.

Seo u lokelang ho se etsa ho qala a ecommerce

Joalokaha ho hlalositsoe kaholimo, ho rekisa marang-rang ke mosebetsi o boima o hlokang sete e tiileng ea boiphihlelo le boiphihlelo mekhahlelong ea ho qala le nakong ea ts'ebetso ea letsatsi le letsatsi. Ka hona hoa hlokahala ho itšetleha hanghang ho li-ejensi tse tšoanelehang tsa webo, tse khonang ho fana ka ts'ehetso maemong ohle le libakeng tsohle tsa ho beha marang-rang le ho boloka lebenkeleng la inthanete.

Ho etsa joalo ho tla ntlafatsa theko le ho fokotsa litšenyehelo tsa papatso le tšehetso ea basebetsi.

Tsa rona sebaka sa marang-rang e khona ho u fa tšehetso maemong ohle a kemolo, ho qala le ho tsamaisa e le 'ngoe lebenkeleng la inthanete:

1. Re tla u tataisa ha u khetha sethala se setle sa ts'ebetsong (woocommerce, prestashop, magento…) kapa, ha ho hlokahala, re tla fana ka maikutlo le ho kenya tšebetsong tharollo ea khoebo.
2. Thanks ho basebetsi ba rona ba nang le tsebo e ngata re tla ntlafatsa ea hau ecommerce e le ho netefatsa ponahalo e phahameng ea khoebo ea hau ka theko e ntle ka ho fetisisa ea mmaraka.
3. Haeba o hloka ho falla ho tloha kapa ho ea ho li-platform tse ling re ka kenya tšebetsong litharollo tsa kantle ho naha le kantle ho naha hammoho le litharollo tsa khokahano le mebaraka ea kantle joalo ka Amazon kapa eBay.
4. Ka kopo re ka fana ka lithupelo bakeng sa taolo e nepahetseng ea lebenkele la hau la inthanete, kapa haeba u rata, ts'ehetsa basebetsi ba litsebi ka kotloloho bakeng sa tlhokomelo ea eona.

U ka ikopanya le rona ntle le boitlamo.